Singular Links & deep linking

Seamless user
journeys across
every channel

Deliver frictionless experiences—every click leads to the right destination. No dead ends, no frustration.

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Singular Links

Drive Revenue and the best customer experience, with dynamic link capability. Connect deep link attribution to cost, for complete ROI calculation

Save time
collecting the most
reliable data


Drive efficiency
with faster
decision making


Cut costs with
zero maintenance
requirements

Seemless user experience, no matter the channel.

Paid campaigns

Report on the impact of every link, with powerful links that send users to the right place every time, no matter the device or platform.

Email

Increase email-to-app conversion while ensuring you have deep insights into email performance.

SMS & push

Cross-promote your apps and gain insights into your most impactful messages.

Web-to-app

Acquire more app users from the web that bridge the gap between platforms.

Social

Drive organic growth and measure the impact of every social link with comprehensive reporting

Referral

Serve personalized experiences, even rewarded referrals, while ensuring you have full visibility into clicks, installs, and opens.

Trusted by
growth leaders world-wide

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Why top marketers choose Singular

Impactful engagement of all your users, no matter the channel or platform.

Deliver the best experience for every User

Provide relevant first‑time & returning user journeys to boost conversions.

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Create and manage tailored links

Foolproof UI for link creation & editing at scale, with custom behaviors and parameters.

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Customized branding for every link

Branded subdomains and shortlinks that reflect your identity.

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Unified data schemas

Automated standardization and matching of mobile & web attribution, SKAdNetwork, ad revenue, and upper‑funnel data.

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Don't just take it from us!

Esteban Macchiavello

22.2% Increase in Revenue after migrating from previous MMP

Singular meets every technical need we have and is priced to align with our marketing budget. It's a solution we can grow with.

Esteban Macchiavello

Performance Marketing & Growth Associate

Arif Ehsan

Domino's scales spend 2-3x since moving to Singular!

I found the Singular team to be more accommodating than we've ever experienced in the past. The team is willing to make changes that suit our business requirements and always work with us to find the right solutions.

Arif Ehsan

Head of Digital Marketing & Loyalty

Gus Viegas

Lessmore exceeds ROAS goal by 80% within 2 weeks

When we were testing a normal campaign either optimized for in-app purchase or ad revenue, it didn't cut it. But it was so easy to pipeline both together using Singular to Moloco, that within 2 weeks we were already seeing positive growth.

Gus Viegas

Head of Growth

Fergan Kitapli

800% increase in ROI in the first 8 months with GDPR and Coppa-compliant attribution

I would recommend Singular to any company for their easy partner configurations set up with all the networks; their legal compliant know-how and capabilities, and their great customer service.

Fergan Kitapli

Sr. Performance Marketing & UA Manager

Deep Linking FAQ

What are deep links?

Deep linking helps apps work like the web, allowing people to click on a link on the web, in an email or SMS, or in another app directly into specific functionality on a specific screen in an app. That helps mobile marketers create customized experiences that seamlessly continue customer journeys, app onboarding experiences, mobile commerce conversions, and more.

To learn more, read our glossary page on deep linking!

What are deferred deep links?

Deferred deep links are another type of deep links that work even if a user does not have your app installed yet. (In other words, the deeplink is deferred until the app is installed.) After the app is installed, the user will be taken to the correct screen or functionality in your app.

How do deep links and deferred deep links work?

With deferred deep links, if a user clicks on a deep link and does not have the app installed, not only is the user directed to an app store, but the deep link parameters (i.e. what page or customized experience to show to the user) are kept intact. If the user later installs the app from the app store and opens it, the app accesses the deep link parameters and provides the user with a relevant experience.